Tag Archives: travel

What to Look for When Scouting Video and Photography Locations for Your Marketing Productions

As businesses increasingly use video and photography for their marketing campaigns, the importance of selecting the right location cannot be overstated. The location sets the tone for your production and can either elevate or detract from your overall message. Whether you’re creating corporate videos, promotional material, or branded photography, your choice of location plays a pivotal role in the success of the project.

Pay attention to potential distractions—are there any outside sounds that might interfere with your production, such as traffic, construction, or ambient noise from nearby buildings?

In this blog, we’ll walk you through key considerations for scouting video and photography locations and explain how St Louis Corporate Video can help you secure the perfect spot for your next production.

1. Space and Layout

When scouting for a location, it’s crucial to understand the physical dimensions of the space and how they will accommodate your shoot. A location must be large enough to house your crew, equipment, and talent, yet flexible enough to allow for creative setups and staging. Keep in mind the camera angles you need to cover and the kind of props or set designs you may require.

If you’re planning a corporate interview or product demonstration, make sure there’s enough room for the cameras, lighting, sound equipment, and your interviewees. Additionally, consider if the space offers a natural flow for your crew to work efficiently without getting in each other’s way.

2. Lighting Conditions

Lighting is one of the most crucial elements in both video and photography. While many locations may look great in person, they might not always translate well on camera due to poor or uneven lighting. When evaluating a location, pay close attention to the natural light sources, such as windows or skylights. Think about whether these can be used to your advantage, or if they will need to be supplemented with artificial lighting.

Ideally, the location should offer flexibility for lighting adjustments, whether you’re shooting indoors or on location. At St Louis Corporate Video, we offer private studio lighting and setups perfect for small productions and interview scenes. Our studio space is also large enough to incorporate props, providing the creative freedom to build a custom set for your project.

3. Noise Levels

Background noise can make or break a video production. Whether you’re shooting an interview, a corporate video, or a product video, clean, clear audio is essential. Pay attention to potential distractions—are there any outside sounds that might interfere with your production, such as traffic, construction, or ambient noise from nearby buildings?

When selecting a location, it’s also important to assess how well sound can be controlled in the space. Consider the acoustics—hard surfaces might cause echoes, while carpets or drapes might help to absorb sound. Our St Louis Corporate Video team is well-equipped with sound engineers who can create a controlled environment for high-quality audio capture, ensuring your production is free from unwanted noise.

4. Accessibility

Whether you’re shooting on-location or in a studio, accessibility is a top priority. Make sure that the location is easily accessible for your crew and talent, especially when transporting heavy or bulky equipment. Check if the space offers loading docks, parking, or clear paths for crew and talent to move through the set with ease.

At St Louis Corporate Video, we understand the logistics of a production shoot. Our crew is experienced in making sure everything runs smoothly, from setup to breakdown. Whether it’s finding the right parking for your crew or coordinating security, we’ve got the expertise to keep things organized.

5. Visual Appeal and Branding Potential

Ultimately, the location should align with your brand’s values and message. Choose a space that reflects the tone of your production, whether it’s a modern office for a corporate video or an industrial warehouse for an edgy product shoot. Be sure to also consider the background—what will appear behind the talent and in your shots?

Think about how the location can be used creatively to tell your brand’s story. The right location can become a character in itself, enhancing your narrative and solidifying your brand’s identity.

6. Flexibility and Permits

If you’re planning a more dynamic shoot, flexibility is essential. Does the location allow you to move furniture, bring in props, or make other adjustments to enhance your production? Also, if you’re shooting in a public or outdoor space, make sure you have the necessary permits in place to avoid any legal complications.

Our team at St Louis Corporate Video specializes in navigating the logistics of complex shoots, ensuring that you have the necessary permits and permissions to shoot on location without any hassles. We also offer location scouting services to help you find the ideal space for your production.

Why Choose St Louis Corporate Video for Your Marketing Production?

St Louis Corporate Video is a full-service professional commercial photography and video production company, offering a comprehensive range of services designed to meet the unique needs of your marketing productions. Since 1982, we’ve been helping businesses, marketing firms, and agencies in the St. Louis area create high-quality video and photography that aligns with their brand’s goals.

Our team is equipped with the latest technology and an experienced crew, ensuring that we can handle every aspect of your production. From providing sound and camera operators to offering private custom interview studio setups, we have everything you need for a successful video shoot. We also specialize in repurposing photography and video branding, giving your content more reach and impact across multiple platforms.

We are well-versed in working with all file types and styles of media and accompanying software, ensuring that your production is not only visually stunning but also optimized for your specific media needs. With our indoor drone capabilities and creative approach to studio setups, we can help you bring your vision to life in the most effective way possible.

Whether you’re looking for a small-scale production or a large-scale corporate video, St Louis Corporate Video is here to make your next marketing production a success. Our team’s experience, creative expertise, and attention to detail ensure that your brand’s story is told in the most compelling way possible.

314-913-5626

stlouiscorporatevideo@gmail.com

Capture Video and Photos at Your Event Without Stress

When it comes to planning a successful corporate event, the pressure to capture high-quality video and photography can be overwhelming. As decision-makers in charge of organizing events, you want to ensure that everything runs smoothly—especially the media capture that will preserve your event for future marketing, internal use, or external communications. The good news is that with the right team and expertise, you can capture stunning photos and videos without stress.

Whether it’s candid shots of attendees or a keynote speaker’s presentation, understanding your objectives will guide the entire production.

Why Professional Event Photography and Video Matter

Event video and photography are essential tools for businesses today. Whether it’s a company conference, product launch, or corporate seminar, visuals are the most engaging way to showcase your event and tell your brand’s story. High-quality photos and videos can be repurposed across various platforms—social media, websites, newsletters, and more—enhancing your brand’s digital presence and extending the reach of your message.

However, capturing these moments at an event isn’t just about snapping a few pictures. It requires technical expertise, creativity, and equipment to ensure that the footage aligns with your brand’s message and looks professional. A solid team can help bring your event to life with visuals that reflect your company’s style and purpose.

How to Ensure Smooth Event Coverage

  1. Planning Ahead A successful event shoot begins long before the camera rolls. The pre-production phase is where the groundwork is laid. This includes discussions about the type of event, specific moments you want to capture, and any key individuals or activities to highlight. Whether it’s candid shots of attendees or a keynote speaker’s presentation, understanding your objectives will guide the entire production.
  2. Experienced Crew At an event, the right team of photographers, videographers, and sound technicians makes all the difference. Having professionals who are not only familiar with your business goals but are also seasoned in corporate event coverage ensures that nothing is missed. From capturing high-quality images to creating engaging video clips, a skilled crew knows how to adapt to the dynamic nature of live events, all while maintaining a seamless workflow.
  3. The Right Equipment The equipment used for capturing corporate events must be top-notch. This ensures that everything from lighting to audio and video clarity is in place. Using advanced cameras, sound systems, and drones (for aerial shots) allows for versatile shots, helping you capture every angle and detail of the event.
  4. Customization for Your Needs Corporate events vary greatly in terms of scale, environment, and atmosphere. Some require a more formal setup with controlled lighting, while others might call for natural shots with a dynamic background. Having a production company that can customize its services to fit your event’s unique needs is critical. Whether it’s setting up a small, intimate interview space or adapting the lighting to suit a larger stage, personalization is key to achieving the best results.
  5. Post-Production Excellence The true magic of event media often happens in the editing room. After capturing the event, skilled editors can refine the footage to enhance storytelling, add special effects, and ensure the final product matches your branding. Proper post-production not only elevates the quality of your content but also helps make your videos and photos shareable and engaging for various platforms.

St Louis Corporate Video: Expertise and Creativity You Can Trust

At St Louis Corporate Video, we understand the challenges of capturing event footage and photography without disruption to your proceedings. As a full-service professional commercial photography and video production company, we have over four decades of experience in the industry. Our creative team and state-of-the-art equipment are well-equipped to handle a wide range of corporate event media production needs.

Here’s why you should trust St Louis Corporate Video with your next event:

  • Experienced Crew: Our team is made up of highly skilled photographers, videographers, and technicians who specialize in corporate events. We ensure that every detail of your event is captured with precision and creativity.
  • Full-Service Studio and Location Coverage: Whether your event is hosted in a conference center, a small business meeting, or even outdoors, we provide full-service video and photography coverage. We can shoot both on location and in our private studio, designed for small productions and interview setups.
  • Advanced Equipment: From high-end cameras and lighting to licensed drone pilots, we bring the right equipment to every shoot. Our specialized drones even allow us to capture unique aerial shots indoors, adding an extra layer of creativity to your event coverage.
  • Customizable Productions: We understand that each event is unique. Our team can tailor the video and photography services to suit the size, scope, and goals of your event. Whether you need interview setups or high-quality promotional footage, we’ve got you covered.
  • Post-Production Expertise: After the event, we handle all editing and post-production to ensure that the final product aligns with your brand’s message. Our team is skilled in various media formats and can adapt the content for multiple channels.
  • Repurposing Your Content: In today’s digital landscape, getting the most out of your media is crucial. We can help repurpose your event photos and videos into a variety of content formats, making them versatile for ongoing use in marketing and internal communications.

Since 1982, St Louis Corporate Video has proudly served businesses, marketing firms, and agencies in the St. Louis area. Our extensive experience and dedication to high-quality service make us the ideal choice for your next corporate event. Whether you’re capturing a small board meeting or a large corporate gala, our team is ready to deliver exceptional results that will make your event shine long after it’s over.

Let us take the stress out of your event video and photo capture, so you can focus on what matters most—your message and your audience.

314-913-5626

stlouiscorporatevideo@gmail.com